Competing through divergence
June 12, 2010
In the hyper competitive world that most casino marketers operate in today, the word compete appears to have lost its meaning for some. It seems to me that some marketers think competing means mimicking. Read the rest of this entry »
Five Mistakes Casino Marketers Make
May 10, 2010
I have been fortunate to have worked with some very bright and experienced marketing professionals over the years. I have seen some terrific success stories and I have seen some awful mistakes. There are a lot of specific mistakes I could list, but ultimately, I can categorize the most common ones into the groups listed below. Read the rest of this entry »
strategicgamingadvisors
Peter Arceo
haldemang
