By George Haldeman

Knowing who you are as a person helps people to be confident and successful. People who know what their strengths and weaknesses are can spot opportunities where they can be successful and how to avoid pitfalls that play into their weaknesses. Read the rest of this entry »

By George Haldeman

In the casino industry, loyalty is never absolute. We can never assume that we have 100% loyalty from any customer. Because it is fair to assume we are not getting all of our active guests’ play, we can also assume that through improved processes (both marketing and operations) that we can increase our visitation and revenue from existing customers. Read the rest of this entry »